Social Media for Creatives: Building Your Brand & Growing Your Audience

A fun and relaxed introduction to social media for creatives who want to grow their audience without overthinking it. This workshop focuses on building a clear personal brand, understanding why people click and engage with content, and how to post regularly in a way that feels natural and manageable.
We will cover simple techniques for making engaging content, including how to create strong hooks, what to post, and how to turn one piece of work into multiple posts. There will be interactive exercises throughout to help participants apply ideas to their own creative practice.
Perfect for artists, makers, and anyone looking to feel more confident sharing their work online. No prior experience needed.
Event Information
Price: £17.00
Course Weeks: 1
Room: Garden Room
Campaign: Summer 2026 Workshop Week
Customer Information: Please bring a notebook and pen. If possible, bring a smartphone and examples of your work (photos or physical pieces) to use during exercises.
Your Tutor
Name: Shannon Lane
Bio: Shannon Lane is a surrealist painter and social media creative based in the UK. She creates dreamlike, atmospheric artworks and shares her process and ideas online, building an engaged audience through honest and visually striking content. Alongside her art practice, she works in social media production, creating digital content for large online platforms. Shannon regularly teaches creative workshops, helping others develop confidence in both their artwork and how they present it to the world.
Department: Humanities